Raine & Riley's - Opening in Bay Ridge This Weekend!

South Bay Ridge, Fort Hamilton, FoHa... There are many names for this quickly gentrifying area and this Memorial Day weekend will see the Grand Opening of what is likely to become one of the newest favorite local spots for families.

Raine and Riley's is an online children's boutique opening its first brick and mortar right here in Ba(b)y Ridge. ​Owner and Creative Director, Sarah Oszust (Bay Ridge born and bred!), always wondered, "Why are stores so quick to put kids into ONE category, ONE box? Why should all children look the same way. Kids aren’t supposed to dress ONE way. Act ONE way. Be ONE kind of person. They have the rest of their lives to do that - to figure out who they really are. They’re all so beautifully unique with so many different gifts to offer the world. Why isn’t there a store that let’s them express themselves in a way words can’t?"

​That question led Sarah to create Raine & Riley's. She explains, "It’s a place for kids to be kids. To find themselves lost in Capes, Tutu’s, Cartoon Ties, Animal Overalls, Elephant Suits, Masks, Band T-shirts, Bell Bottoms, Leotards, Sushi Onesies, Winged Sneakers, Zipper Bracelets, Custom Outfits.. You name it.. We got it!"

Sizes range from Newborn to 16 and almost 75% of their items are handmade in the United States. They're planning to open this coming weekend at 276 91st Street, but be sure to check their Facebook page for updates on the opening. You can also follow them on Twitter and Instagram, of course!

While you're down in FoHa, don't forget to drop in on these other local family faves:

• The Coop (9504 4th Ave) - family-friendly cafe featuring draft latte and an indoor/outdoor kids' play space!
• ​Baby/Mama (9002 3rd Ave) - everything you need for baby and mama, from the first trimester through the first year (and beyond).
• Kaleidoscope Toys (8722 3rd Ave) - toys, games & activities to enrich young minds.